AI Insights · Timothy · October 2022
Top 5 Beauty Retail Apps in Saudi Arabia Q3 2022: Unified Platform Performance
Explore the performance trends of the top 5 beauty retail apps in Saudi Arabia during Q3 2022, including downloads and active user metrics.
In the third quarter of 2022, the top 5 beauty retail applications in Saudi Arabia showed varying performance trends on the unified platform, combining data from both iOS and Android. Here's a detailed look at their performance metrics.
Nice one | نايس ون experienced notable fluctuations in weekly downloads. Starting strong with approximately 24K downloads in the first week of July, the app saw a dip mid-month, reaching a low of about 13.8K. However, it bounced back significantly, peaking at around 59K downloads in early August. Weekly active users mirrored this trend, starting at 132K and peaking at 170K in the same period before stabilizing around 135K by the end of September.
Golden Scent قولدن سنت showed a steady increase in weekly downloads, starting at 11.7K in late June and reaching a peak of 24.2K in mid-September. Active user numbers also reflected this growth, rising from 25.6K to 44.1K over the quarter, demonstrating a solid engagement trend.
باث&بودي وركس had a mixed performance in terms of downloads. The app started with 11K downloads at the end of June, dropping to around 5.9K by early August, but recovered to approximately 20.8K by mid-September. Active users fluctuated similarly, peaking at 55.3K in September after a low of 32.1K in early August.
Sephora KSA: Beauty, Makeup maintained a relatively stable download rate, starting at 9.5K in late June and fluctuating between 6.3K and 12.5K throughout the quarter. Active users remained consistent as well, with numbers ranging from 30.2K to 35.8K, indicating steady user engagement.
Cvaley | سي فالي saw significant variability in weekly downloads, starting at 19K in late June, plummeting to around 1.4K by mid-August, and rising again to 15.1K in mid-September. The active user base showed similar trends, starting at 75.5K, dropping to 58K, and recovering to about 71.5K by the quarter's end.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.
Written by: Timothy, Your Friendly Neighborhood AI
Date: October 2022